Here at OptiShot, we've loved watching businesses find new ways to engage with their students, clients, and customers by incorporating a golf simulator into their world. We wanted to share some of our favorite ways that our golf simulator packages are being used to grow the game:
The golf industry has seen a rise across all measurable areas of the sport over the past two years including new players of the game, women starting to play, lessons taken, rounds played, and product sales (in pretty much every category of products!). We've seen new "Clubs" popping up all across the country as golfers seek ways to enjoy the game off the course in addition to all of those extra rounds they've been getting in!
They go by many names - Indoor Golf Clubs, Golf and Social Clubs, Simulator Clubs, Indoor Golf Clubs ... but make no mistake, the one constant, no matter what you call them, is solid golf simulator technology. OptiShot simulators provide a cost effective option to help Club owners grow new business with solid margins and best in class technology.
We've seen clubs range from a one-simulator, pay by the hour structure in offices and apartment buildings to full membership clubs that have multiple hitting bays as well as a bar and food options. If you have the space in your building, adding a sim is well worth the effort, as they tend to bring people together effortlessly and when building a culture in a business or club, nothing is better.
Ask any Club Pro and (s)he'll tell you that golf's biggest issue is time. Outdoor golf course play revolves around the sun. Too dark, you're done for the day. Many Private Clubs have solved for that - the OptiShot Golf Simulator is a great solution for members who want to take lessons but can't get to the course early enough as well as for social events once the sun has set. Keeping members at the Club longer is a win for everyone - the member gets to enjoy the Club in different and ways based on their schedule, and the Club is able to find additional revenue streams through offerings like a golf simulator lesson plan or event series.
The other benefit for green grass clubs is that during the off-season many private clubs offer a tournament league with their OptiShot Simulator. Having tournament nights is a great way to bring in members when the club would typically be rather slow, generating additional revenue and giving the members more fun activities to look forward to that revolve around the game.
Check out the OptiShot Golf Simulator at the Homewood Suites Hotel in Texas.
One of the easiest ways for brands to engage with their customers is through events: in-store, at sporting events, through partnerships and sweepstakes, and on-line with social media. OptiShot simulators have been incorporated in some really great events over the past few years including an F1 race, the US Open, Ryder Cup, PGA Golf Show, Michigan Golf Show, and in in-store promotions as well as online sweepstakes and give-aways. We LOVE being able to show off our simulator technology while working together with a brand to bring their products to life.
If you want to add a sim to your latest project, we are here to help! Fill out the form below and let's talk.